F11-001 - Nguyen Thi Hai An.v.1.1.docx

Customers in the sme club and other customers of 2018

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beyond the world. Customers in the SME club and other customers of 2018 have outstanding loans of approximately 12%. Vietinbank has set a target that in 2020, this group will increase up to 30% of outstanding loans. (cafe.vn,2018) Vietinbank has created a strong belief for customers and investors so in the future, Vietinbank will have more foreign investors to develop the market. Currently, Outside the bank of Vietnam as Vietinbank. Vietnam has foreign banks such as HSBC, Citi Bank, Shinhan Bank. HSBC was the first bank licensed on Vietnam in 1995. 2.1 The differences and similarities between HSBC and Vietinbank including goals and objectives, size, growth, products offered and sustainability approach, among other. Similarities Both Vietinbank and HSBC are two large commercial banks and have a long -term goal of accelerating the growth of prosperous domestic and foreign economies, develop services that help businesses better. In 2018, Objectives increase profitability and improve services provided to customers. Both Vietinbank and HSBC are two large commercial banks provide financial services similar such as: loans, saving account, wire transferring, cards, deposits, insurances
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internet banking, meeting the needs of diverse customers. Differences Bank Term Vietinbank HSBC Goal and objective Become a large financial corporation Be present in a place of growth. Size Vietinbank have 155 branches, 7 member companies, 3 non- productive units and more than 1000 transaction offices in 63 provinces and cities nationwide, mainly in Ha Noi and Ho Chi Minh city. It has 2 branches in Frankfurt and Berlin. HSBC is service corporation for approximately 38 million customers. HSBC has an international network of 3,800 offices worldwide in 66 countries (HSBC,2018) Growth Vietinbank is up to the end of the third quarter of 2017 with total assets 1,062 trillion VND and increase 12% over the end of 2016 (up from 0,9 trillion VND to 1,062 trillion VND). (Annual report, 2017) Based on the results of 2017, HSBC showed strong growth. HSBC generated 21$ billion on pre-tax profit and increase 11% over 2016. Because of the high profitability of HSBC total dividend for 2017 is 0,52$. (HSBC, 2017).
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Products offered HSBC is a 100% foreign invested bank. Therefore, global currency service is excellent. Sustainability approach Caring and understanding the needs of customers when approaching. Vietinbank has a SME club which facilitates the access to customers’ product. High- performance role is still available to customers through SME. (Vietinbank, 2018). Vietinbank divide each segment of the market where customer is the focus of the business. (Report, 2014). Explore emerging markets and the growth rate of middle- income customers around the world Rely on the development of technology to put the service into customer demand. Offer service and products with different generations to match.
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  • Winter '18
  • Labour economics

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