Mr Bender urged that credit should be given only when credit is deserved Mr

Mr bender urged that credit should be given only when

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quality of their products. Mr. Bender urged that credit should be given only when credit is deserved. Mr. Bender did not recommend repeating on a multilateral level the EU system for protection of geographical denominations. In this connection he raised the issue of feta cheese to illustrate the inconsistency and unfairness of the EU system, which now for almost 10 years had been insisting on protecting the name feta on behalf of Greece. The Commission insisted that feta was a Greek denomination in spite of the product itself having an origin somewhere in the triangle Lubljana, Cairo and Teheran, and the name feta by itself derived from the Italian word for slice. The Commission had also indicated its positive attitude towards the protection of the names Edam and Gouda on behalf of the Netherlands. If this trend would be continued on a multilateral level it could be foreseen that a number of generic names would be protected for some parties or others whereby long established rights for third parties to utilize these denominations would be violated. Mr. Bender advised to take outset in the present situation and not try to roll back the existing situation.
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Issue Two: Extension of Article 23 GI Protection to Other Products: Mr Berenguer gave an overview of the European System of protection for products other than wines and spirits. He explained that such products are better protected in the EU than under the TRIPS Agreement and that the EU did not aspire to transfer that system to the multilateral arena. It simply wanted that all products would benefit from the better protection nowadays only available for wines and spirits. Mr. Berenguer also introduced examples on how the consumer is not adequately protected by the level of protection for GIs on products other than wines & spirits as enshrined by the TRIPS Agreement Article 22. He also presented the advantages for developing countries of such extension: - Higher protection for wines and spirits mostly benefits the developed world and this needs to be rectified. - Increased income coming from GI protection promote agricultural and industrial development. - GIs are fair because anyone can use them and they cannot be removed from the territory by any corporation. - GI promote trade and help developing countries’ products make inroads in foreign markets. - GI can provide some protection to products which incorporate traditional knowledge. - GI can even promote tourism and other geographically related activities . Mr. Keating explained that currently there is no international consensus as to what terms might be eligible for protection as a geographical indication. Some Members suggest that country names would not be eligible for protection while others suggest that only place names would be eligible. He explained that the private sector should be concerned about extension because it could lead to loss of trademarks, loss of generic terms, burden of renaming, re- branding, relabeling, loss of common terms and company names, changes to shipment routes, as well as potential loss of markets domestically and abroad.
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