Which have suitable surfaces for crystal gluing and

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which have suitable surfaces for crystal gluing, and they might want to also consider having a tie-up with a suitable bead company in order to have a package selling the crystals together with the phones. An important marketing strategy in catering to the changing political environment would be cause-marketing. It is by cause-marketing that phone marketers can reassure the public that they are socially responsible, even in the midst of increasing unethical behaviour existing in society. Cause marketing might be the determining factor which might set a phone or a brand of phones apart, especially if customers have the same perception of 2 brands of phones and are undecided which to choose. Phone marketers can follow Motorola’s lead whereby they produced a red “razr” phone to promote awareness of aids, which was highly successful. Another important marketing strategy is for the marketer to observe the changing demographic forces and decide which target group they can focus on in order to make the most profits. Quite a few countries in the world are facing an aging population, like Japan, China and Singapore. This might be a good target market to go into, by manufacturing phones which are suited for older people like by having larger screens and more user-friendly buttons. Technological forces are constantly changing, and a good marketer would be able to foresee what kinds of... Understanding your customer base is one of the single most important parts of doing business and a key to success in a new retail environment. The danger comes when customer needs and expectations move more quickly than our ability to respond. At the same time, technology continues to outpace our sales teams’ ability to keep current with new products and the applications of those new products for different segments of our customer base.
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