History any message cannot ignore or go against that

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Introduction to Process Technology
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Chapter 2 / Exercise 5
Introduction to Process Technology
Thomas
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history, any message cannot ignore or go against that timelessness or else it will be rejected -TRUST- credibility, leaders/prestige and what that means. Even though all of us as individuals play a role and give life, someone has to lead -TRUTH: depending on circumstance, prop can be based on fact. Most isn’t based on facts, often based on lies/half truths. Normally occurs in points of conflict like war. If you are winning a war you can be quite factual (still serves as prop because it moves things forward.) most is founded on misrepresentation of the truth. TRIGGER: Something you have been prepared for that once you are triggered by it you do what is asked of you. Pre-proganda comes in through education/religious beliefs. Call to action, as a conscious individual (ex. Going to war) TOXIC: all propaganda for any cause, internal/external, against what it means to be a human being, against discussion/understanding/compromise, short-circuits your thinking even for good causes. Makes you stop thinking. TARGET: (most important) have to have and know your audience thoroughly in order for it to be effective. Design messages that your audience accepts. THREAT: always takes place in conflict, gives us uncertainty and that begins to unbalance us. Prop can stir up the conflict or propose a solution TRANSFORMATIVE: transforms you into more of yourself, more of what you think you are/should be (happens in religion/ideology) more of a person tied to the system TOUCHING: all prop speaks directly to you, provides comfort TASK: involves action, must end in action to be effective There are good and bad propaganda. However, when people hear the word propaganda they immediately think that it is bad, because propaganda has a bad connotation to it. Ever since the World War II, propaganda has been used in many countries to demonize their enemies, and it is also used to recruit more
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Introduction to Process Technology
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Chapter 2 / Exercise 5
Introduction to Process Technology
Thomas
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soldiers to fight for their country. What this paper shall discuss are some themes, and techniques that are used in propaganda. Such techniques are the art of persuasion, twisting, and bending the truth, and controlling emotions to promote ideas to control reactions of its people. The goal of propaganda is to persuade, to control its citizens to think on a certain way. I will present different appeals that propagandas use to lead individuals to think of a certain way. Then I will discuss what the effects of these appeals have to the public. Advertisements, and propaganda goes hand to hand. What they both have in common is that both try to persuade people by influencing and encouraging others to change his or her mind on an issue. A good persuader can convince people to do stuff to make other people to act on a certain way. Persuaders use logical appeals as a tool to persuade others, and these tools are used in both advertisements, and propagandas. The first appeal is appeal by logos, they are pictures that will challenge people to think on a certain way. People can see overlaps with pathos, and ethos, because the pictures are not black, and white thus they overlap between each other and questions how one might interpret the images. Then there is the logical appeal is the bandwagon appeal. the goal of this appeal is to persuade someone to accept an idea,

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