SOCIOLOGY OF MASS COMMUNICATION
This unit has been able to define cultural imperialism and media
independence. It has also explained cultural imperialism as well as
cultural hegemony. The features of hegemony are presented in a
graphical form for easy understanding.
Cultural imperialism still exists in the Nigerian media. Discuss.
Mohammed, D. M. (2011).
dia, Intellectuals and Cultural
Imperialism discourse in Nigeria.”
In Lai, O. & Umaru P. (Eds)
Mass Media and Society in Nigeria
. Lagos: Malthouse Press Ltd.
Rodman, G. (2006).
Mass Media in a Changing World
Watson, J. (2003).
Media Communication: An Introduction to Theory
New York: Palgrave Macmillan.