Analysis an activity that identifies the

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analysis, an activity that identifies the organisation's current strengths, weaknesses, opportunities and threats. 2. Plotting direction On the basis of your environmental scan, identify the strategic decisions involved and decide what you need to do to respond to the major issues and opportunities you face. 3. The mission statement Review your mission statement (the reasons why your organisation exists). Draw up guiding principles that will provide guidance and inspiration to staff and to the board. 4. The goals (or objectives, or outcome statements) On the basis of the mission statement, choose your specific priorities. What are the things that need to be accomplished for the organisation to achieve its mission? Goals or objectives should be designed and worded to be specific, measurable, and realistic. Action plans These are the strategies or activities that have been prioritised and selected to help the organisation achieve its goals. They clearly reflect and respond to the findings of the research documented in the environmental scan with a number of broad activities matched to each strategic goal. Action planning also includes specifying responsibilities and timelines with each objective, or who needs to do what and by when. Some large organisations also develop plans for each major function, division department, etc., and call these work plans. Evaluation Establish methods to honestly monitor and evaluate the plan and its results. Document how the organisation will know who has done what, to whom and by when.
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