Marketing research marketing mix marketing

Info icon This preview shows pages 5–8. Sign up to view the full content.

View Full Document Right Arrow Icon
- Marketing Research, Marketing Mix, Marketing Segmentation - Leverage--- in reference to investing - Federal Reserve- how many banks, what it is - Reserve Requirement of U.S. Banks --- what it is and what happends if it changes - Stocks - par value and stock split, and margin trading - Economic 1. My fumbles are your touchdowns. Know the synonyms of telecommuting. Somewhere along the way, they renamed it to something  else that sounds corny. Know the fathers of the various mgmt disciplines. As the dsst synopsis  states, lots of intro level marketing, international, economic, mgmt, stock market, bonds which is  covered in IC and the free study guide. Good luck.  o pure competition -annual reports (financial and non financial) -Marx is associated with -significance of double taxing a company -nonstore retailing or hypermarket -type of insurance policy that protects from loss of future profits in the event of a fire -a neutral party that renders a decision between two parties -oldest market gauge -principle vs indemnity -cost of insurance policy coverage -who is the father of capitalism -know about the recession of 1991 -flexiplace -FIFO  -goods produced to design specifications -father of scientific management -those who collectively buy and sell similar products. -trade restrictions 2. S corporation. several questions about bonds - know the different types
Image of page 5

Info icon This preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
INTRO TO BUSINESS know their pricing 'terminology' as well as what the net gains for the day means. internation business Federal Trade Commission Act Types of Insurance Types of Sales & Marketing Types of Businesses S- Corp (benefit) Job description, analysis & specification performance appraisal shareholders board of directors types of stock Merger Laissez Faire and Autocratic Capitalism, Socialism, Communism and Mixed. Karl Marx Quality Assurance & Total Quality Management (TQM) Flexiplace & Flextime Risk Social responsibilities of a business input & output skimming financial plan M1, M2, & M3 (Just know that there's only 3 and not 4). federal reserve requirement (just be familiar) Pure competition globalization income statement balance sheet Intro To Business DSST Study guide Perfect competition = pure competition – many companies selling similar products (milk) Capitalism -who is the father – Adam Smith
Image of page 6
INTRO TO BUSINESS Maslow's hierarchy –Lowest to highest: Self Actualization Esteem, Love / Belonging, Safety, Physiological Trade deficit difference between all exports and all imports NAFTA US, Canada, & Mexico created free trade zone Monopoly and oligopoly monopoly – one seller, oligopoly – few sellers Market system in America – Capitalism / Free Trade Break Event Analysis – TR=TC Management Functions: Planning: establishing guidelines Organizing:
Image of page 7

Info icon This preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Image of page 8
This is the end of the preview. Sign up to access the rest of the document.

{[ snackBarMessage ]}

What students are saying

  • Left Quote Icon

    As a current student on this bumpy collegiate pathway, I stumbled upon Course Hero, where I can find study resources for nearly all my courses, get online help from tutors 24/7, and even share my old projects, papers, and lecture notes with other students.

    Student Picture

    Kiran Temple University Fox School of Business ‘17, Course Hero Intern

  • Left Quote Icon

    I cannot even describe how much Course Hero helped me this summer. It’s truly become something I can always rely on and help me. In the end, I was not only able to survive summer classes, but I was able to thrive thanks to Course Hero.

    Student Picture

    Dana University of Pennsylvania ‘17, Course Hero Intern

  • Left Quote Icon

    The ability to access any university’s resources through Course Hero proved invaluable in my case. I was behind on Tulane coursework and actually used UCLA’s materials to help me move forward and get everything together on time.

    Student Picture

    Jill Tulane University ‘16, Course Hero Intern