the opportunity and control competitiveness with other competitors within the

the opportunity and control competitiveness with other competitors within the industry, and hence it will remain competitive ( Anholt, 2016). Another aspect that leads to tarnished image of the company is gender imbalance. The corporation needs to take different measures to address this issue. For instance, the corporation may re-assess different job specifications especially for the top management positions. In Walmart Corporation, female employees are mostly attached to bottom post for the reason that females are perceived as weak and incompetent enough to handle top positions. For this reason, there is need to modify the qualifications for the top positions so as to fit female employees. This will ensure gender balance in the staff distribution among job posts. The company also need to get rid of the gender salary gap. This is through increasing transparency within the organization through explaining to the staff members the criteria used in determining their respective salary in

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WALMART 9 such a way that female employees get less salaries than their male colleagues. Solving gender imbalances within the corporation will also play a significant role in building a positive reputation of the company in the eyes of the community. Greatest opportunity presented to Walmart Corporation The greatest opportunity presented to Walmart Corporation is its expansion in developing countries ( kATIUSCIA & VEIGA, 2018). This has been strongly founded on the high growth economic conditions. Over the years, Walmart has grown in terms of its organizational size in such a way that it has become a global company. This has given the corporation a bigger opportunity to grow as it invests more internationally. The company has earned itself an international supply chain, which has further increased the company’s resilience from threats that may arise from specified markets. The corporation should take advantage of this opportunity to create new markets for its products. This will enable the organization to conquer new areas and also reach more customers, and consequently increase its sales and profit margin ( Noe.et.al, 2017). The corporation may also use the opportunity to diversify its assets. Such activities ensure the company’s safety especially against unpredictable events. For example, successfully venturing into different markets could maintain the company’s profitability through offsetting the deteriorating markets. The company could also use the opportunity to diversify the products offered through making enquiries of necessary products that may ensure continuous flow of revenue ( Gillespie, 2015). The opportunity also gives the Walmart Corporation an upper hand in gaining competitive advantage over the other competitors. For instance, the corporation could expand its

WALMART 10 markets to levels that the other opponents may not reach. This will enable the company to create a strong awareness of its brand among the global clients ahead of the opponents.