30.When starting a business it is a good rule to expect to lose money for the first ________ before the business starts selling at a profit A) four monthsB) one yearC) three monthsD) three yearsPoints Earned:0.0/1.0Correct Answer(s):CMG260 Chapter 2 w/ answersSubmitted by Pinckney, Robert (rpinckney5007) on 6/23/2013 1:45:52 PMPoints Awarded10.00Points Missed10.00Percentage50.0%
1.Advertising is ________ promotion through media outlets.A) paidB) freeC) discountedPoints Earned:0.0/1.0Correct Answer(s):A2.The four factors that form competitive advantage are ________.A) product, place, politics, and priceB) product, price, promotion, and placeC) product, packaging, promotion, and pricePoints Earned:1.0/1.0Correct Answer(s):B 3.Target market segments are defined by common factors such as ________. Points Earned:1.0/1.0
Correct Answer(s):D 4.Bankers and other potential investors will often refuse to see an entrepreneur who does not have a ________. Points Earned:0.0/1.0Correct Answer(s):B 5.Making the beliefs, values, and behavioral norms explicit and intentional builds the ________ of an organization. Points Earned:0.0/1.0Correct Answer(s):C 6. When you make an in-person presentation to prospective investors you should ________.
A) use clear visual aidsB) introduce yourselfC) engage the listeners interestD) All of the above. Points Earned:1.0/1.0Correct 7.The ________ section of the business plan should be written last. Points Earned:0.0/1.0Correct 8.Income statement projections realistically ________ in the first few months of operations. A) breakevenB) show profitsC) show lossesPoints Earned:0.0/1.0 Correct Answer(s): C
9.If a company does not have ________ it will fail. Points Earned:0.0/1.0Correct Answer(s):A 10.An IPO is a ________ exit strategy for entrepreneurial ventures. Points Earned:1.0/1.0Correct Answer(s):B 11.A business plan can help a company ________. Points Earned:1.0/1.0 Correct D
Answer(s): 12.Ratio analysis can help business owners ________. A) manage operationsB) understand their performance relative to peersC) secure fundingD) All of the above.Points Earned:1.0/1.0Correct Answer(s):D