apologize to the customers and take responsibility while spelling out various steps they will use to gain the customer's trust again. That will not only reassure the customer's confidence and trust but will also demonstrate transparency on the side of the company while reinforcing the
RULES TO LIVE BY 8 customer relationship. Therefore, my advice to the Blue Corp would be for them not to retaliate even if it means under a hidden means. Moreover, as stated under the iron and brazen rules, short term strategies under these rules only result in short term gains (Sagan, 2011). Therefore, with the globalization changes currently being witnessed regarding how to engage businesses within the cross-cultural environment, the company is required to demonstrate a high level of moral conducts irrespective of cultural dynamics (Shaw, 2016). Therefore, it would be best for all business and their leaders to foster the sense of golden rule, which may serve their business well while promoting long term positive relationship for healthy business rivalry.
RULES TO LIVE BY 9 References Holden, P. (2017). Ethics for Managers. Routledge. Sagan, C. (2011). A new way to think about rules to live by. Parade Magazine, 28, 12-14. From Shaw, W. H. (2016). Business ethics: A textbook with cases. Nelson Education. Trevino, L. K., & Nelson, K. A. (2016). Managing business ethics: Straight talk about how to do it right. John Wiley & Sons.
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