Which applications primary business benefits include

11. Which application's primary business
benefits include sales forecasts, sales
strategies, and marketing campaigns?
A. CR
M
B. SC
M
C. ER
P
D. All of these
A CRM application's primary business
benefits include sales forecasts, sales
strategies, and marketing campaigns.
AACSB: Use of Information Technology
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 12-02 Explain the business value of integrating supply chain management; customer relationship
management; and enterprise resource planning systems.
Topic: Integrating SCM, CRM, and ERP
12. Which application's primary business
benefits include market demand, resource
and capacity constraints, and real-time
scheduling?

An SCM application's primary business
benefits include better knowledge of
market demand and of resource and
capacity constraints, and real-time
scheduling?
AACSB: Use of Information Technology
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 12-02 Explain the business value of integrating supply chain management; customer relationship
management; and enterprise resource planning systems.
Topic: Integrating SCM, CRM, and ERP
13. Which application's primary business
benefits include forecasting, planning,
purchasing, material management,
warehousing, inventory, and distribution?
An ERP application's primary business
benefits include forecasting, planning,
purchasing, material management,
warehousing, inventory, and distribution.
AACSB: Use of Information Technology
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 12-02 Explain the business value of integrating supply chain management; customer relationship
management; and enterprise resource planning systems.
Topic: Integrating SCM, CRM, and ERP
14. Which application are employees most

likely to use?
Employees use all of these systems to
perform their jobs.
AACSB: Use of Information Technology
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 12-02 Explain the business value of integrating supply chain management; customer relationship
management; and enterprise resource planning systems.
Topic: Integrating SCM, CRM, and ERP
True / False Questions
15. In the past, departments made decisions independently of each other.
TRUE
In the past, departments made decisions independently of each other.
AACSB: Use of Information Technology
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 12-01 Describe the role information plays in enterprise resource planning systems.
Topic: Enterprise Resource Planning
16. When a user enters or updates information in one ERP module, it is
immediately and automatically updated throughout the entire system.
TRUE

When a user enters or updates information in one ERP module, it is
immediately and automatically updated throughout the entire system.
AACSB: Use of Information Technology
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 12-01 Describe the role information plays in enterprise resource planning systems.