The statements “a firm has achieved a competitive advantage” and “a firm has achieved above-average performance” are: A. EquivalentB.The first one is a precondition for the second oneC.The second one is a precondition for the first one
25 Asking who/what/how is a mnemonic that reminds us to include in the description of a business model:
26 The demand curve to represent PIE (Potential Industry Earnings) maps vertically:
27 One of the implications of the 5 Forces analysis is that “the customer is always first”
28A. 1, 1, 0, 0, 98B. 0, 1, 0, 1, 98C. 20, 20, 20, 20, 20 The solution to the “inheritance” game we discussed to introduce Coopetition was:
29 I need to list companies that can help me convince a mutual supplier to design a new model of the product they sell to us. I can best track this in:
30 Which of the following actions is illegal under European Antitrust Law?
31 The video we watched to vote on vertical vs. horizontal differentiation sang: A. Crazy B. Madness C. Simple
32 A perceptual map should show:
33 A value curve comprises information on: A.Differences in what product features consumers preferB.Differences in what product features products can offerC.Differences in the amount of consumers who prefer particular combinations of product features as offered in existing productsD.A and BE.A and CF.B and C
Which of the following statements is true?
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- Spring '16
- Lieven De Moor