Conclusion
Big Bazaar is the leading retail chains in the country and is growing with everyday, especially
in the food product category. With more and more new entrants into the Indian retail market,
Big Bazaar is finding it hard to squeeze out more discounts for customers than its competitors
and yet maintain profit. As such it depends heavily on a highly-efficient supply chains to
procure and deliver its products of best quality at the cheaper rates. Currently, Big Bazaar
manages 30 different supply chains spanning 4 different categories – food, fashion, home and
general merchandising, out of which food supply chain is the most crucial, as it is the most
unorganized yet an untapped source of huge profit margins. Even the food supply chain is
different for 3 different categories – farm fresh products, cold-chain and FMCG products,

each having different distribution networks. Although the existing supply chains are highly
efficient but yet a lot of improvements can still be made by introducing more technologies
and IT in procurement and distribution. The future aspects of food supply chain lies on the
perils of freezing fruits and vegetable prices, vegetable stock exchange, managing the
products by themselves, partnering with dairy farms or plants, and have direct distribution
from manufacturers such as P&G, who directly distribute products to the retail shops,
eliminating distributors and wholesalers. The food supply chain especially the cold-chain
sector in India is an unexplored mine, which if explored properly, can reap gold for all
retailers, customers and farmers.

References

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- Fall '15
- SAJIDALIKHAN
- Supply Chain Management, Big Bazaar, Food Bazaar