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Allies:Home Espresso TradersStrengthsHome consumer market compliment commercial consumer market.WeaknessAlliance also focuses on non-hospitality sector.Ambrossia Coffee RoastStrengthsSharing of client baseWeaknessProduct image is commodity based.Java EstateStrengths100% committed to hospitality and coffee bean market.WeaknessOther coffee bean supplier may not recommend Mac villecoffee machines with this strong alliance.4. Review potential allies tender submissions (3 allies):
For each allies, describe:oOrganisational alignment (mission, vision, values)oFinancial and TrendsoDue diligence materialsoOverall performance of the allyHome Espresso TradersDescription of businessTo sell espresso machines to home customers in SydneyDescription of joint businessShared space in four trade fairsRiskPartner not fulfilling financial commitmentsPartner access to Macville trade secretsAssociation with non-industry partner may impact negatively on customer baseAmbrossia Coffee RoastDescription of businessSell all grades of coffee beansDescription of joint businessShare of outdoor advertising cost at café outlets.RiskAssociation with poor quality brand.Long term signage of alliance.Java EstateDescription of business
To sell quality Arabica coffee beans in all states of Australia.Description of joint businessProvides espresso machines to clients at no charge.RiskConcern over outstanding amount5. Key notes from the meeting to summarize the analysisSummarize the analysis above – point 1 and point 2Summarize the potential venture allies – point 3 and point 4Notes any changes suggestedPESTP – Any kind of a civil unrest can take place in case there is a sudden hike in the price of the maintenance of the machine. MacVille needs to stay in line with all the policies and regulations cross borders. An additional benefit is seen with Government’s free trade policy when all the tariffs on imported goods will be removed(Oldroyd, 2004). Imposing of carbon tax is a strong possibility that may have a political effect on the country.E – The additional benefit with Government’s free trade policy when all the tariffs on imported goods will be removed the economy of the state will also be stable as the taxes would reduce making it easier for the public to use the machines more often. Since the resources are boomingtoday there is a possibility of strengthening of Australian dollars.