Easy for audiences to relate to everyday peopl Expert Credibility established

Easy for audiences to relate to everyday peopl expert

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Chapter 9 What are the goals/components of an Introduction? Be able to identify these components. - Gain attention: Give audience reason to listen attentively. - Connect w/ audience: Establish common ground; increase comfort level of audience. - Establish credibility: Explain speaker’s qualifications of the topic. - State thesis: Describe content & purpose. - Preview main points: Structure audience expectations regarding content. What are the goals/components of a Conclusion? Be able to identify these components. - Review: Condensed highlights relating to main points. - Payoff: Explain benefits of listening. - Urge to action (persuasive presentations): State what you want audience to do. - Closure: Resolve problems or uncertainties raised in presentation.
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What is credibility? Why is it important? Understand what constitutes a good thesis statement. What is its importance?
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