Fast Track Couriers provides delivering services of medium to large size across metropolitan Sydney as their main primary services, with good reputation for their reliability and value for money 4.Marketing Activities – describe the current and future marketing strategiesof the business. 5. Business Operations – describe productivity and performance targets for Key Result Areas , financial/non-financial performance measures, and detail resource requirements, include human resources, capital equipment, and other resources required to achieve business goals.
The company communicates with employees via email for head office employees, and a printed monthly newsletter for drivers. Policies and procedures are provided through employee manual that are kept in each truck. Trucks are fitted with a GPS system to assist drivers in navigating to each pick-up and drop-of location. They are also assigned a PDA that provides drivers with details of each delivery and records when a job starts and finished. The data from this device is sent back to the head office to complete productivity reporting. 6. Management and Organisational Structure – describe management and organisational structure as well as the ir roles and responsibilities in the organisation The company is family owned, with 3 family members acting as a Management Board and responsible for approving all business decisions Managing Director o Responsible for daily operational management decisions Logistics Manager o Responsible for the scheduling of the trucks and drivers 20 Truck Drivers 5 Office Support Employees o responsible for administration, accounts, human resources, and sales 7. Proposal – describe the proposed strategy outline in the case study Fast Track Couriers currently allocates two drivers per truck to ensure that drivers are able to load and unload heavy packages. The strategy going forward is to remove the need for two drivers per truck by installing an automatic lift gate on the back of each truck, at a cost of $10,000 per truck. This will mean that only one driver is needed per truck, as no heavy lifting will be required.
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- Spring '18
- Management, Fast Track Couriers