Based on your review of the marketing plan and your

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Based on your review of the marketing plan and your research, identify and assessat least three potential marketing opportunities for the company. Your assessmentshould focus on each opportunity’s likely contribution to the business. You shouldalso focus on identifying entrepreneurial, innovative and creative ideas formarketing opportunities. Make notes on your ideas to share at the meeting.Write a short report summarising your review of the marketing plan and researchthat, as a minimum, addresses:A summary of business objectives, target customers and current marketingstrategies.Outline of current market trends and developments, potential new andemerging markets, competitors and any other relevant factors.Explanation of three marketing opportunities that you have identified as beingmost viable, including your assessment of each of the marketing opportunitieswith regard to their contribution to the company.Use the Marketing Review Report Template to guide your work.When completed, submit your Marketing Review Report to your assessor.You will be required to present and discuss your report at a meeting with yourmarketing team. Print out a copy of your report and the Marketing Plan for eachperson who will attend the meeting.© 2020 RTO Works<RTO Name and ID>Page 19
BSBWRT301 Write simple documentsStudent Assessment TasksLocal RealtorsMarketing Review ReportMarketing summaryThe purpose of this report is to conduct a research on market trends anddevelopments relevant to the business’s products; find out new and potentialemerging markets, competitors, etc. Based on this report, three potentialmarketing opportunities will be identified which will help contribute to thebusiness objectives.Trends and developmentsThe key clients for the company mainly are from travel trade, automotive and ITsegments whereas location in terms of strategic direction also ensures properdelivery of services.Businesses in the area choose to support one anotherwherever possible, be remaining loyal to long standing relationships withcustomers and suppliers. This acts as a means of investing in, and supportingthe community structure, rather than shifting alliances to large 'newcomer'suppliers, despite the potential cost savings involved.Corporate Travel Policies, Local Business Trends, and Economic Cut Backs aresome evident marketing trend locally availableMarketing opportunitiesMost viable marketing needs are:I.Make your reach to the audience according to their interests.II.Prepare your best product at best prices so that people can avail iteasilyIII.Request and collect feedback weekly or monthly basis so that youcan get better and better11.Conduct meeting.The next part of your assessment requires you to conduct a short brainstormingsession with your team. Your assessor will have allocated a number of other© 2020 RTO Works<RTO Name and ID>Page 20
BSBWRT301 Write simple documentsStudent Assessment Tasksstudents to be part of your team and your assessor will roleplay your Managing

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Term
Winter
Professor
NoProfessor
Tags
Marketing, RTO Works

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