In what ways are clientscustomers counting on 3pls

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10. In what ways are clients/customers counting on 3PLs for involvement with informa- tion technology- based services?
11. To what extent do clients/customers think of their 3PL providers in a strategic sense? What evidence suggests that this may change in the future, and what kind of change may be expected?
12. “Metrics must focus upon customer needs and expectations.” Explain the meaning of this statement. Why have customers become more important for performance measurement? What role, if any, should customers play in developing supply chain metrics?
aids in increasing the profit margins of the company.

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