business, by husband will be in charge from that end. He will secure our manufacturers, choose and research the equipment and merchandise we will carry; he will also be in charge of organizing our sponsorship program and dealing with the athletes on a face to face basis. Once our business expands we will need to bring in more help.
Once we AS has have built a good foundation, we they will want to expand into a physical retail location in North Carolina. We This step will be financed plan on financing the retail location by using profit from our the online business being reinvested into the company . Our The initial goals for starting our the physical location are is to purchase property, open retail location, slowly expand the property to house a motocross track, skate park, BMX park, graphics’ department, repair shop, custom build department, and a tech department to help personalize the setting of suspensions and brakes to name a few. Each expansion would be funded by the business itself. The goal is to buy a large enough piece of property and customize as we they go along. The retail store would be the first thing we open opened . At this stage of development we AS would now need to hire on a staff to work in the store. I would probably prefer that an accountant be brought in to oversee both the online and store location. While I would still prefer to run the administrative side of the business, I know that I am only one person and this is a large venture we are trying to put together. One very important goal that we have for of the AS our vision is that each department that is opened we open has people working in them that are at a level of professional knowledge about their sport and equipment. In the graphic department we there will be want graphic designers that have worked in extreme sports and have knowledge of the limitations on size and logos for example. In the wakeboard department, we want AS wants people who know what they are talking about, and have used the equipment that is being sold and know how it all works. It is important to us them that the representatives of their company are able to provide a level of service and product that is well above the standards of their competition . AS wants to be know n as a brand with exceptional quality and high standards, this will set them apart from all
the competition . that if we are going to provide a service and products to athletes that the people they have come to see know more about it than they do. It is very important to us AS that the quality of our the service and products are is only the best. We They are dedicated to making the safest and most affordable merchandise available to athletes and their families. We AS want s to create a place that athletes can go to train and meet fellow athletes. We AS will strive for dependable, knowledgeable staff that treat each customer as if it is themselves getting ready to ride, race or compete.
- Spring '10
- Marketing, Adrenaline Sports