91%(11)10 out of 11 people found this document helpful
This preview shows page 4 - 6 out of 7 pages.
-analysis/#Intensity_of_Existing_Rivalry5.Threat of substitute productsThere are limited substitutes in the market as it is a natural resources mining organization.Apart from that, BHP is broad and diversified of their natural resources which can greatlyencounter this threat. Thus, the threat of substitute products of BHP is low.-analysis/#Intensity_of_Existing_RivalryTo conclude the five forces, the barrier to entry into the mining industry is still relatively high.However, the concentration of the industry will tend to be stronger due to the tough competitionamong the main competitors. BHP is currently holding a 96.83 billion of market capital The Industry Life Cycle4