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i. They downsized breakfast service because they were erroneously informed that Europeansdon’t eat breakfast. 2,500 customers showed up in 350 seat hotels.j. Europeans spent only 1 or 2 days to visit the park compared to their American counterpartwho spent at least 3 days.k.They also failed to consider the vacation customs of theEuropeans. Europeans enjoyed monthlong vacations whileAmericans preferred short but several vacations in a year.l. Disney stressed the size and sheer magnitude of the park ratherthan the entertainment value it offered in its marketingcampaigns. This reportedly “ruined the magic” Disney parks were known for
2.To what degree do you consider that these factors wereforeseeable and controllable by either Euro Disney of the parent company, Disney?
3.What role does ethnocentrism play in the story of EuroDisney’s launch?