Year 1 Year 2 Year 3 Year 4 Year 5 Development 8512 Advertising Costs

Year 1 year 2 year 3 year 4 year 5 development 8512

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Year 1 Year 2 Year 3 Year 4 Year 5 Development $ 8,512 $ - $ - $ - $ - Advertising Costs Development Depreciation $ (6,810) $ 1,702 $ 1,702 $ 1,702 $ 1,702 Facebook Units Cost/Unit Total Maintenance (40% of Development) $ - $ - $ - $ - $ - Pay per Click 1000 $ 0.69 $ 690 Marketing Expense $ 6,510 $ 6,575 $ 6,641 $ 6,707 $ 6,774 Pay per 1,000 Impressions 100 $ 0.20 $ 20 Management Expense $ 5,000 $ 5,500 $ 6,050 $ 6,655 $ 7,321 Facebook Total $ 710 Other Expenses** $ 1,200 $ 1,000 $ 1,000 $ 1,000 $ 1,000 Total Expense $ 14,412 $ 14,778 $ 15,393 $ 16,065 $ 16,797 Google Ads Units Cost/Unit Total Revenue Pay per Click 1000 $ 0.59 $ 590 App Unit Sales $ 400 $ 1,200 $ 20,000 $ 20,000 $ 20,000 Pay per 1,000 Impressions 1000 $ 1.00 $ 1,000 Price/App Unit $ 2.99 ### $ 2.99 $ 2.99 $ 2.99 Google Ads Total $ 1,590 Total App Sales (minus 30% store share) $ 837 $ 2,512 $ 41,860 $ 41,860 $ 41,860 Advertising Revenue $ 3,000 $ 6,000 $ 12,000 $ 24,000 $ 48,000 iAds 0 $ 500,000.00 $ - Lead Generation Revenue $ 2,500 $ 3,750 $ 5,625 $ 8,438 $ 12,656 Total Revenue $ 6,337 $ 12,262 $ 59,485 $ 74,298 $ 102,516 Advertising Revenue Other Revenue Advertising Revenue Units Revenue/Unit Total $ - $ - $ - $ - $ - Cost/Click 4000 $ 0.50 $ 2,000 $ - $ - $ - $ - $ - Cost/Thousand Impressions 4000 $ 0.25 $ 1,000 Total Advertising Revenue $ 3,000 Net Profit (Loss) $ (8,075) $ (2,516) $ 44,092 $ 58,233 $ 85,719 Ad Growth Rate 100.00% Total Profit (Loss) $ 177,453 Lead Generation Revenue Outside Sales 50000 Your company's percentage 5% *Object-Oriented Programming Total Lead Generation Revenue $ 2,500 **SLOC = Source Lines of Code ***Other Expenses should be explained here: Lead Generation Growth 50% A B C D E F G H I J K L M N O P Q R 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62
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