Institutions and customer psychology included in the

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institutions, and customer psychology. Included in the study are sales promotion, mediaorganization, market functioning, brand promotion, analysis of consumer behavior, budgeting,legislation and regulations. The course culminates with the student planning an advertisingcampaign.ASB 2024 Digital Marketing(Credits: 3)The main goal of the course is to help students understand digital marketing methods, from a varietyof perspectives—as analysts, consumers and entrepreneurs. That is, we emphasize fundamentalconcepts rather than specific tactics. We will also look at modeling approaches for executing keymarketing tactics. An ancillary goal is to establish the importance of theory and empirical analysisas key facilitators of this process. This course offers marketing strategies and approaches as appliedto electronic commerce: planning, implementation, and management of online customerpromotional activities in an online environment.ASB 2025 Principles of International Trade(Credits: 3)This course deals with the economics of globalization or cross-border economic activity. Morespecifically, the course focuses on international transactions that involve a physical movement ofgoods (trade flows) or of factors of production (migration, foreign direct investment). Three themesare explored: the gains from trade (including the impact of trade on income distribution), the patternof trade, and protection.ASB 2026 International Business Competitiveness(Credits: 3)This course examines international business with an emphasis on cultural diversity. Topics includean overview of cultural similarities and differences among developing and developed countries.ASB 2027 Globalization and Business(Credits: 3)This course offers a study of political and economic relations in connection with structural powersources that directly and indirectly affect design and shape of the global political economy. Thiscourse analyzes economic globalization in a historical perspective. It evaluates the arguments ofboth its critics and advocates, and pays attention to problems of trade, finance, and economicdevelopment in an economically integrating world.ASI 1001 System Analysis Concepts(Credits: 3)This module introduces the students to the concepts and skills of system analysis and design. Itincludes expanded coverage of data flow diagrams, data dictionary, and process specifications.57
ASI 1002 Principles of Information Technology(Credits: 3)This course introduces the student to current technology with an emphasis on online design andapplication. Students will be introduced to hardware and software concepts, online media, blogs,and general networking concepts and security, as well as how to effectively develop and manageonline identity.ASI 1020 Mathematical Logic(Credits: 3)This course covers proportional logic and certainty and validity tests, application of set numbertheory and counting principles for solving problems. The course develops the skills of abstractionfor computer-related activitiesASI 2003 Operating Systems Concepts(Credits: 3)

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Term
Summer
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Tags
The Bible, Test, Academic degree, Doctorate, Humboldt International University

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