Practice Quiz (Chapter 9)

The magnuson moss act requires that a all firms

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10. The Magnuson-Moss Act requires that: A. all firms provide written warranties for all products. B. a warranty must be clearly written, if one is offered. C. all warranties be strong warranties. D. all warranties be for at least one year. E. all of the above.
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Practice Quiz 2 on Chapter 9 Practise Quiz 2 Key 1. (p. 237) According to the text, product quality means that: 2. (p. 240) A large U.S. firm produces potato chips, shortening, dishwashing detergent, laundry detergent, shampoo, disposable diapers, and facial tissues. These are the firm's 3. (p. 241) The text's consumer product classes are based upon: 4. (p. 241) ______________ are products a consumer needs but isn't willing to spend much time and effort shopping for. A . Convenience products b. Unsought products c. Homogeneous shopping products d. Specialty products e. Heterogeneous shopping products
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  • Fall '09
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  • Brand, Procter & Gamble, consumer products

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