You wont read page by page through this whole lengthy section The charts on the

You wont read page by page through this whole lengthy

This preview shows page 2 - 5 out of 178 pages.

You won’t read page by page through this whole, lengthy section. The charts on the following pages are meant to facilitate your picking and choosing whatever is of greatest interest to you. For example, if you are coming from a traditional “feeder” firm or industry, such as management consulting or engineering, and want to see how
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others distinguished themselves, you can profit from the essays of more than half a dozen applicants. If you had a weak college record, examine the essays of Jon, Terry, and Doreen. If you want to see examples from minority applicants, look at Isabella (Hispanic), Melissa (African-American), or Albert (African). If you are from a public sector background, look at the applications of George, Debra, and Albert. If, on the other hand, you are from an artistic field, try Terry’s. This does not exhaust the possibilities; whatever your circumstances, you are likely to find one or more applicants who were similarly situated. To get the most out of this section, do three things: Read the best examples below—these of Roxane, Terry, Jon, Anne, and Joerg—to see how professionally someone can market him- or herself. These are textbook examples of good applications. Refer back to the discussion in Chapter 8 of overall marketing principles and the Chapter 9 analysis of specific essay topics you will need to address. Then look at the efforts of the people who most resemble you in terms of their backgrounds, critical issues they needed to address, and schools they were applying to. Of course, you should not try to copy what these applicants have done. Instead, adopt the attitude of an admissions director and ask yourself just what worked and what failed for each applicant, and then ask what lessons there are for you. (One last note: Some of the applicants wanted their full names used whereas others wanted only their first names used, or even wanted their identities lightly disguised by using a different first name or by eliminating the names of their bosses or companies. Thus there is no uniform policy followed here, except that of honoring the wishes of the applicants.) OVERVIEW OF THE APPLICANTS AND THEIR ESSAYS APPLICANT JOB EDUCATION SCHOOLS SPECIAL ISSUES George Municipal government employee BA, Social Sciences Chicago Switch from public to private sector Isabella Insurance executive BA, Hotel Management Chicago Analytical firepower Robert Corporate banker BA, Economics Chicago How to distinguish himself from
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applicant pool Judy Consultant (technology) BA, Mathematics Chicago ,How to distinguish herself from applicant pool Melissa Strategy consultant BA, Liberal Arts Columbia How to distinguish herself from applicant pool Doreen Journalist (Almost a BA) Columbia Quantitative abilities Carol Account executive for garment manufacturer; formerly department store buyer BA, Literature Columbia Quantitative abilities Roxane, Chemical engineer ,short-term planning analyst for oil company BS, Chemical Engineering Wharton UCLA, Harvard, Stanford, Tuck, Darden How to distinguish herself from
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