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The Discussion Board (DB) is part of the core of online learning. Classroom discussion in an online environment requires the active participation of students and the instructor to create robust interaction and dialogue. Every student is expected to create an original response to the open-ended DB question as well as engage in dialogue by responding to posts created by others throughout the week. At the end of each unit, DB participation will be assessed based on both level of engagement and the quality of the contribution to the discussion. At a minimum, each student will be expected to post an original and thoughtful response to the DB question and contribute to the weekly dialogue by responding to at least two other posts from students. The first contribution must be posted before midnight (Central Time) on Wednesday of each week. Two additional responses are required after Wednesday of each week. Students are highly encouraged to engage on the Discussion Board early and often, as that is the primary way the university tracks class attendance and participation. The purpose of the Discussion Board is to allow students to learn through sharing ideas and experiences as they relate to course content and the DB question. Because it is not possible to engage in two-way dialogue after a conversation has ended, no posts to the DB will be accepted after the end of each week. You have been asked to assist with the formation of a new e-business company. It is an educational site focused on children in grades 9–12. The business model is to provide online tutoring in several subjects in support of the federal No Child Left Behind law. The company has not chosen a name yet. Discuss some of the issues faced in choosing a name. Which do you believe is a better approach: a made-up name or a functional one? Defend your choice, pick a name, and explain why you chose it. In your own words, please post a response to the Discussion Board and comment on 2 other postings. You will be graded on the quality of your postings. For assistance with your assignment, please use your text, Web resources, and all course materials. Unit 5 - Assignment 2Assignment Type: Individual Project