It will help our organization to analyse the territory design location

It will help our organization to analyse the

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unproductive things significantly. It will help our organization to analyse the territory design, location allocated to products, and penetration of the market for particular area and region. And will helps us further to locate underperforming markets to which we can comprehensively position the brand accordingly to boost the market share. The ArcGIS Business Analyst also predicts the key performance indicator for proposed locations which will help us to assess the progress of our organization. The ArcGIS Business Analyst will help Hindustan Unilever Limited to get stunning infographics and graphical visual representations with customizable and interactive charts/maps of information and data which will be intended to enhance the communication interactively. This data-driven approach will validate our assumptions about various regions and predict the current year data and analysis for the future as well. This system also have tools for site selection with which we can plan our market accordingly. It will help us to analyse marketplaces which will give us information and idea to see where to expand and reduce across various segments. It will include consumer profiling, market potential, sales forecasting, and drive-time. For HUL, we can perform demographic analysis(age, income, gender, family size, and health history ) , select facility sites, create trade areas around a location, and identify a market for your products or services. 5 | P a g e
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1.3 OTHER RELATED COMPETITORS AVAILABLE IN THE MARKET ARE- GOOGLE EARTH PRO - Google Earth Pro is a computer program that shows a virtual globe that allows to visualize multiple cartography, based on satellite photography. It is a tool that has non-conventional features which use advanced tools for measuring distances and areas, with the possibility of obtaining 3D measurements. Business, government and professional users around the world use Google Earth Pro data visualization, website planning and information sharing tools.
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  • Winter '18
  • Dr. SANJAY MISHRA

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