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9.List the four components of the BCG growth-share matrix and describe the strategy a company should use to grow their question marks.The four components of the BCG growth share matrix are dogs, cash cows, stars and question marks. How to make their question marks grow is to invest in the questions marks to seek potential growth if not then sell it. 10.List the four strategies for growth and downsizing and define market penetrationThe four strategies for growth and downsizing are market penetration, market development, product development, and diversification. Market penetration is a strategy for portfolio planning. Companies can grow
11.Define SWOT analysis and indicated which of the pieces are internal, external, positive and negative.SWOT stands for strengths, weaknesses, opportunities, and threats. Strengths and weaknesses are internal factors. Opportunities and threats are external factors. Strength is a positive internal factor and wekness is a negative internal factor. 12.. Create a brief SWOT analysis of Omega, Inc. Omega Inc. makes lightweight sunglasses with 100-percent UV protection for people who love to hunt, hike, and ride bikes. The company's long-term plans include thedevelopment of lenses that, in addition to protecting users from UV rays, would help reduce lens spotting through effective water-sheeting methods. This new feature would be valuable to people who do these outdoor sports. Given the rising popularity of recreational fishing in the United States, Omega products clearly have a huge market potentialA strength of Omega Inc is that their sunglasses are lightweight and protectiveA weakness is that their wear isn’t for everyday use because they are only for outdoor sports. A opportunity’s is to makes more gear that is for everyday use and by then hopefully be capable of growing. Threats are they are trying something new so they don’t know if it’ll work out or not.