The other important aspect to look at is the design

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The other important aspect to look at is the design principles. These principles act like guidelines which tell one what to do and how to arrange things and the aspect in one's design.
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DESIGN The design principles include contrast, repetition level, alignment, and proximity. I used contrast in my ad as seen from the ad I used black blue, red and white for the text size. Some of the letters in the ad are big and some are small and they bring out the different aspect. The contrast makes you want to look at something and makes something not be boring and breaks the monotony. My ad is at an angle and not the traditional vertical and horizontal way of making the design. The alignment was perfect and one could easily read and understand the advert from afar as it was not wordy and even included the website for more information about Sky Studio. Repetition was not used a lot and it only appeared for times for the letter "S" in sky and studio, and the letter "O" in opening and "G" in grand. The letters show it well as they are bold.
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  • Spring '10
  • MEEDEN,G
  • Communication Design

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