Question No: 13 ( Marks: 1 ) - Please choose oneFast-food restaurants offer tasty and convenient food at affordable prices; they contribute to fatness that harms consumer health. Which one of the following concepts is NOTbeing followed by this company?►Product concept►Production concept►Societal marketing concept►Marketing concept
According to the authors of your text, fast-food restaurants offer tasty and convenient food at affordable prices; they contribute to a national obesity epidemic that harms consumer health and causes environmental problems in the long run. This statement reflects that they often overlook the _____ business philosophy.
Question No: 14 ( Marks: 1 ) - Please choose oneWhich one of the following steps is NOTa part of marketing process?