ISYS104 W13 L1.docx

The application is connected to the database through

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- The application is connected to the database through the DBMS 3. What are Enterprise Systems? - Information System used within an organisation - Can serve hundreds to thousands of users - Examples are Customer Relationship Management Systems, Enterprise Resource Planning and Enterprise Application Integration
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4. What is BPM? - Business Process Management - Process of creating, assessing and altering business processes - Slide 10 of week 7 lecture gives further detail 5. What are Information Silos? - Data stored in different sections of an organisation and are isolated - Examples is different departments in the same organisation have no access or knowledge about other data in another department - This creates redundant data, no data sharing, high cost, management overheads, inconsistent data 6. What are CRM Systems? - Customer Relationship Management Systems - Used to help different departments to assist the customer life cycle - The customer life cycle consists of: o Marketing o Acquisition o Relationship management o Loss/churn 7. What is a Supply Chain? - Process or network of activities through which raw materials become products for customers - Raw Material Supplier -> Manufacturer -> Distributor -> Retailer -> Customer o These are the participants of a supply chain 8. Explain Social Capital. - Value generated through a social network - There are 2 types of relationships in these networks: o Strong -> everyone you are connected to personally, adding the most value to your social capital o Weak -> connections through someone else and their social network,
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