And the internet however some believe that it is one

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and the internet; however some believe that it is one of the cheapest generations due to the world economy’s current state. Chapter 3 1. Evaluate the advertising the Deutsch LA agency has done for Volkswagen of America andthe role it has played in helping to turn around the company in the U.S. market.
2.How important is advertising for an automotive company such as Volkswagen? 3. Evaluate the “Punch Dub” campaign that the Deutsch LA agency developed when it took over the Volkswagen of America account. Discuss the pros and cons of the campaign and assess the way it was implemented by the agency.

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