Outlining organizes based on inverted pyramid lead

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Outlining: organizes; based on inverted pyramid Lead Buttress, amplify the lead Background Secondary material o Writing First effort = first draft Review and revise first draft Is the theme in the lead? Is the theme amplified once? Is all the key information included? Is there a good quote, interesting anecdote, useful tip? Is the form correct: punchy headline, essential source? Read the copy aloud Pay attention to the content In the newsroom o New releases must make it past newsroom gatekeepers o Most are tossed o Gatekeepers look for Accuracy
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Timeliness Newsworthiness Unusual o Newsworthy Gatekeepers look for news angles Impact is an important angle o Proximity Local connection is important Person born here, educated here, owns property, used to work here o Use as is May use as a release as it arrives in newsrooms Good = if its well written Bad = if it isn’t well written Write is well to begin with o Rewrite If deemed newsworthy, gatekeepers ask Is there enough material to write a news story? Is the newsworthy material sufficiently amplified, buttressed, supported? If not, are contacts/sources provided so they can be reached? Journalist rewrite release – write well so thy don’t have to o Release as news tip
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  • Fall '10
  • MelissaAlpers-Sprngers
  • Writing, Writer, News style

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