and bringing them on a common platform was one of the biggest operational

And bringing them on a common platform was one of the

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and bringing them on a common platform was one of the biggest operational challenges facing SunPharma[4]Leadership Team: To meet the road map laid down the firm needs to draw expertise from theManagement Team of both Sun Pharma and Ranbaxy. Ranbaxy being one of the oldest generic Indiandrug brand with the highest recall value made it a challenge to restore faith and trust of employeestowards the cultural integration. The post deal woe of loss of identity was a disturbing elementleading to loss of morale of Ranbaxy employees. It was a major challenge to form a managementteam that highlights the skill sets of both the firms dwelling towards a common interest and alsobuilding up morale of employees to improve productivity. 1.“Painful integration: Sun Pharma sees profit hit as it sets the record straight at Ranbaxy units”, F. Business, July 21, 2015. Available at -integration-sun-pharma-sees-profit-hit-sets-records-right-ranbaxyunits-2353660.htmlaccessedon December 15, 20152.%20Report.pdf3.Adopted data from Financial public disclosures of Sun Pharma ( )4.-03/news/66178641_1_ranbaxylaboratories-sun-pharma-abc-consultantsaccessed
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  • Fall '12
  • Smith
  • Project Management, Generic drug, Food and Drug Administration, National Stock Exchange of India, Sun Pharma

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