Applying objective theory the question is raised how

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Applying Objective Theory The question is raised how does objective theory apply to this particular case? In this case, Mr. Leonard thought he had really purchased the Harrier-Jet, but the judge ruled that there was no evidence to prove that Pepsi had entered into any legal contract or agreement with Mr. Leonard. This is where objective theory comes to apply to this particular case. Why Did Court Rule That Way The reason that the court ruled that there is no valid agreement between Mr. Leonard and Pepsi is because the commercial was obviously created to be a joke, a spoof, what have you, and in no way, reality. If you consider the four elements of a valid contract, there is no mutual agreement between Mr. Leonard and Pepsi. Advertisements and Offers In many cases such as this, advertisements are not considered to be offers, they are more like attractive ways to get the consumer’s attention (Hartman, Desjardins, 2010). In contract doctrine, the offeror must direct their offer to a specific entity—this doesn’t have to be a single person, it could be a group of people or an organization as well (Hartman, Desjardins, 2010). The advertisement has to also specify in detailed terms that the agreement will be binding if the party accepts them (Hartman, Desjardins, 2010). Most advertisements that we see, if we follow this logic, are not considered offers. They are simply tools used to get a person or entity to buy the company’s product, it’s an attractive draw, which means that it makes people think you know if I buy this product I could be doing
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Running Head: PEPSI VS. JOHN DR LEONARD that (Hartman, Desjardins, 2010). An example of an advertisement that would be an offer is one that includes a phrase such as "Buy One, Get One Free" or “2 for the price of 1”, along with a price and place to come accept the offer.
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  • Spring '11
  • VARIOS
  • Business, john dr leonard

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