D the specific actions management intends to take to

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d. the specific actions management intends to take to strongly differentiate its product offering from the offerings of rival companies in the industry. e. how to compete successfully-its plans for positioning the company in the marketplace, its specific efforts to please customers and improve its competitive strength, and the type of competitive advantage it intends to establish.
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4/16/2018 Module 5: Homework Assignment 13/16 Question 19 Correct Marked out of 1.00 Question 20 Correct Marked out of 1.00 A competitive strategy of striving to be the low-cost provider is particularly attractive when Select one: a. most rivals are pursuing best-cost or broad differentiation strategies. b. most rivals are trying to differentiate their product offering from those of rivals. c. buyers are not swayed by advertising and are not very brand-loyal. d. buyers are large, have significant power to bargain down prices, use the product in much the same ways, and have common user requirements. e. there are many ways to achieve higher product quality that have value to buyers. To be successful with a differentiation strategy, a company has to Select one: a. Concentrate on differentiating its product on the basis of superior product quality or personalized customer service. b. incorporate more differentiating features into its product/service offering than rivals and also charge a price no higher than the prices charged by rivals. c. outspend rivals on R&D in order to have differentiating attributes that rivals don't have. d. study buyers" needs and behavior very carefully to learn what they consider important, what they think has value, and what they are willing to pay for e. have a state-of-the-art value chain and concentrate on providing buyers with a technologically superior product
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4/16/2018 Module 5: Homework Assignment 14/16 Question 21 Complete Marked out of 1.00 Werner & Sons is a manufacturer of three-ring binders operating in a perfectly competitive industry. Table 12-5 shows the firm's cost schedule. Table 12-5 Quantity (cases) Variable Cost Total Cost Marginal Cost Average Variable Cost Average Total Cost 0 $0 $76 1 30 106 2 50 3 134 4 140 5 160 6 114 7 150 8 190 9 316 Werner is selling in a perfectly competitive market at a price of $40. What is the profit maximizing or loss-minimizing output? Quantity (cases) Variable Cost Total Cost Marginal Cost Average Variable Cost Average Total Cost 0 $0 $76 ---- ---- 76 1 30 106 30 30 106 2 50 126 20 25 63 3 58 134 8 19.33 44.67 4 64 140 6 16 35 5 84 160 20 16.8 32 6 114 190 30 19 31.67 7 150 226 36 21.43 32.29 8 190 266 40 23.75 33.25 9 240 316 50 26.67 35.11 The profit maximizing output is 8 cases. There will be a profit of $54.
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4/16/2018 Module 5: Homework Assignment 15/16 Question 22 Complete Marked out of 1.00 Question 23 Complete Marked out of 1.00 Werner & Sons is a manufacturer of three-ring binders operating in a perfectly competitive industry. Table 12-5 shows the firm's cost schedule.
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