The sunshine protection platform is an integrated

manage and properly supervise their children’s use of smartphones. The Sunshine Protection platform is an integrated solution
developed by China Mobile Beijing Company to ensure the healthy use of Internet by minors. The platform allows parents to
activate safety protection features to block pornographic, violent and virus-infected websites, thereby creating a green and safe
online environment for their children. Functions like screen time limit can be set up to encourage children to develop good habits
for using the Internet.
We set up Network Safety Leading Groups at both the Group and provincial subsidiaries; we formu-
lated the China Mobile Implementation Plan for Deepening ICT Fraud Prevention and Crackdown
Measures and China Mobile Accountability Management Measures for ICT Fraud Prevention and
Crackdown, further improving the evaluation and accountability system.
We have realized systematic identification, monitoring and quick handling of roaming numbers
from places where frauds frequently originated from as well as numbers indicated in fraud messag-
es, through the use of innovative, integrated data analysis-based measures; we provided users with
fraud number alert service free of charge via our And Color Printing service.
Big Data-Based Telecommunication Fraud Prevention and Crackdown Technology
Building Sunshine Internet Screen to Safeguard Healthy Childhoods
260,000
557,000
390
Handled “Call you to death” and
other harassment phone numbers
over
over
types
million
Monitored and intercept-
ed malware
Intercepted spam
messages per month
on average
2018
Improving
management
system
Innovating
regulation
measures
Strengthening
source control
and treatment
Preventing Telecommunication Frauds
We fully implemented real-name phone number registration and intensified rectification and regu-
lation over key businesses; we took measures to shut down pseudo base stations and deal with mo-
bile malware, “Call you to death” numbers, “Ring once” numbers, and phishing sites; we provided
a variety of reporting channels and established a normalized verification mechanism.
16

Indicators 2016 2017 2018
Customer rights protection
Number of complaints per
million customers
(person-times)
46.2 35.4 32.1
Number of reported spam
messages handled (10,000)
149 128 133
Number of fraud numbers
dealt with
136,000 50,700 19,600
Our Sustainable Development Rationale
As information consumption finds its way into every
corner of our social and personal lives, people are
exposed to an increasing number of negative events
such as telecommunications frauds and information
leakages, which has become a major risk to be guarded
against for building a digital society. It is China Mobile’s
top priority to deliver quality products and reliable
services and ensure solid protection on top of greater
convenience for information consumption. We actively
practice sustainable operations and responsible pro-
duction strategies by improving our customer service
management system, optimizing customer experience
and intensifying crackdown measures on illegal actions
such as telecommunications frauds, continuously cham-