Outlets used by retailers a catal ogs b the internet

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outlets used by retailers? A. Catal ogs. B. The Internet. C. Business-to-business requests for proposals (RFPs). D. Brick and mortar stores. E. All of these are typical outlets used by retailers. B2B requests for proposal are used by firms in the B2B buying process. All other outlets listed are typical channels retailers use. AACSB: Analytic Blooms: Understand Difficulty: 2 Medium Learning Objective: 15-01 Discuss the four factors manufacturers should consider as they develop their strategy for working with retailers. Topic: Retailing and Multichannel Marketing 22. (p. 312) The key factor distinguishing retailers from other members of the supply chain is that: Retailers sell to the end customer, who can be either a consumer or a business, for their own use (i.e., not for resale). AACSB: Analytic Blooms: Remember Difficulty: 2 Medium Learning Objective: 15-01 Discuss the four factors manufacturers should consider as they develop their strategy for working with retailers. Topic: Retailing and Multichannel Marketing 23. (p. 312) Wholesalers sell to all of the following EXCEPT:
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Learning Objective: 15-01 Discuss the four factors manufacturers should consider as they develop their strategy for working with retailers. Topic: Retailing and Multichannel Marketing 24. (p. 313) Which of the following is NOT one of the broad factors manufacturers must consider when establishing a strategy for getting their products into the hands of the ultimate customer? All of the factors listed are issues manufacturers must consider when developing a strategy for getting their products to the final customer. AACSB: Analytic Blooms: Understand Difficulty: 2 Medium Learning Objective: 15-01 Discuss the four factors manufacturers should consider as they develop their strategy for working with retailers. Topic: Retailing and Multichannel Marketing 25. (p. 313) Aaron has designed innovative accessories for hard-core bicycling enthusiasts. He knows where and how he will make them, and he needs to turn his attention to the getting the products to the customers. As he chooses retail partners, which of the following should he do? A. Look at the channel structure.
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