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sunlight (Inganäs & Sundström, 2015). The raise in this efficiency should lower leasing expense by 15%, which means money can be allocated to advertising or marking in future quarters to further push HISCO’s readers. The goal is to maintain profitability and currently while market share is $-7.5k this is an increase from last quarter, so it’s a positive trend as stated before with the hopes project 3’s investment is fruitful. To get back on track I had to invest early in project three as this will increase value concept for consumer relations and retain customer satisfaction in the long term (Anderson, Fornell, & Lehmann, 1994).Week 4Currently, we are at $1.3m, which is well above our year plan. HISCO is on track with the Annual Net income commitment even though the base cost in the read $-269.8K. The base cost increase is due to increased marketing and advertising to aid in the promotion of project three’sconclusion. A strategy that is used moving forward is revenue management, which is when businesses match products and services to customers to increase sales revenue (Weatherford, 2002). Market profitability is up to $14.6k, which is a small but good sign of the future. If we cancontinuously gain market share, this will keep us profitable into future quarters. To obtain a higher market share, we will increase quality research while maintaining prices level to attract more customers.__________________________________Is my Original Strategy Working?‘Week 2Currently, the strategy is to focus on product stability and growth is working in with lowering negative cash flow and raising pre-tax income. The current decisions to decrease marketing to focus on production labor and raising prices slight are on the right track to increase Actual + SRO. The primary constraint I had while keeping within the credit limit is lowering marketing and advertising expenses to meet productivity goals and staying within net income limits. Knowing the exact ratio to set price to facilitate growth and raise market share was the hard part and having to leverage Six Sigma expenses in order to keep the marketing budget at 80% ofQ4 19 in Q1 20 to stay within credit limits as well.Week 3
My strategy for steady growth is still currently working but not at the rate I anticipated against the competition. My current decisions to invest in project 3 undercut my original plan of pushing more money into marketing and advertising as substantial investments are required in order to increase market share in the coming quarters. I will Possibly shift my strategy-performance relationship to encompass frameworks that have multiple applications-based strategies I’ve researched. In manufacturing services, their plans tend to rely on branding and marketing (Gupta & Somers, 2009). In correlation with this strategy due to my current one resulting in underwhelming results, I’ll shift to a plan that involves sales to drive revenue. As HISCOS readers are the foundation of the business, the competitive market is continuously finding innovative ways to lower cost on resources while improving their product. Pushing

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