Rogers R W 1975 A Protection Motivation Theory of Fear Appeals and Attitude

Rogers r w 1975 a protection motivation theory of

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Rogers, R., W., (1975). A Protection Motivation Theory of Fear Appeals and Attitude Change. Journal of Psychology, 91, 93-114. Rogers, R., W., (1983). Cognitive and Physiological Processes in Fear Appeals and Attitude Change: A Revised Theory of Protection Motivation. In J. T. Cacioppo and 216
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