Refer to baseball dirt some of the dirt sold by

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131. Refer to Baseball Dirt. Some of the dirt sold by Partac Peat is used to make clay tennis court surfaces. As the number of people playing tennis increases so does the demand for new clay courts and, there- fore, the demand for Partac Peat. This occurs because the demand for Partac Peat is: a. inelastic b. intangible c. heterogeneous d. derived e. elastic ANS: D
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As consumers demand more space to play tennis, the demand for the materials to make new tennis courts increase. PTS: 1 REF: 106 OBJ: 07-6 TOP: AACSB Reflective Thinking | TB&E Model Customer NAR: Baseball Dirt 132. Refer to Baseball Dirt. An increase in the price of Partac Peat will not affect the demand for the product because many groundskeepers believe there is no substitute for the product. Thus, demand for Partac Peat is: PTS: 1 REF: 106 OBJ: 07-6 TOP: AACSB Reflective Thinking | TB&E Model Customer NAR: Baseball Dirt 133. Refer to Baseball Dirt. Because Partac Peat is a business product, the primary promotional method used for its sale is: PTS: 1 REF: 108 OBJ: 07-6 TOP: AACSB Reflective Thinking | TB&E Model Promotion NAR: Baseball Dirt 134. Refer to Baseball Dirt. What type of business product would Partac Peat be since it is used in the mak- ing of baseball fields? PTS: 1 REF: 109-110 OBJ: 07-7 TOP: AACSB Reflective Thinking | TB&E Model Product NAR: Baseball Dirt 135. Refer to Baseball Dirt. Roger Bossard, the White Sox head groundskeeper, most likely did NOT as- sume which of the following buying center roles since he has the authority to buy whatever is needed to make the baseball field the best playing surface possible? a. gatekeeper
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b. decider c. evaluator d. influencer e. initiator ANS: A Since he occupies most of the roles himself, he would not be restricting the flow of information to himself. PTS: 1 REF: 111 OBJ: 07-8 TOP: AACSB Reflective Thinking | TB&E Model Customer NAR: Baseball Dirt
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