Vogel 2005 is very much of the mind that csr will not

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Vogel ( 2005 ) is very much of the mind that CSR will not become fully imple- mented until mainstream companies begin reporting that CSR is critical to their performance. CSR will be successful only to the extent that it adds to the bottom line and can be speci fi cally delineated as having made such an impact. However, Balmer et al. ( 2011 ) argued that business scandals, catastrophes, and malpractices have generated heightened interest in ethical standards and corporate social responsibility. In order to support CSR, governments and society should strengthen enforcement of regulations, improve institutions, and generally enhance the governance environ- ment. Stakeholders mainly customers could help focus attention on key issues, particularly labor conditions, consumer rights, environment impacts, transparency, and accountability. Managers can play a key role in introducing CSR by identifying drivers, desired outcomes, and the sort of practices that will lead to the best results. The engagement of stakeholders in a dialogue is essential to advance the CSR agenda. References Abreu MCS (2009) How to de fi ne an environmental policy to improve corporate sustainability in developing countries. Bus Strategy Environ 18:542 556 Abreu MCS, Castro FC, Lazaro JC (2013) Avalia çã o da in fl u ê ncia dos stakeholders na proatividade ambiental de empresas brasileiras. Revista de Contabilidade e Organiza çõ es 17:22 35 Abreu MCS, Castro F, Soares FA, Silva Filho J (2012) A comparative understanding of corporate social responsibility of textile fi rms in Brazil and China. J Cleaner Prod 20:119 126 Abreu MCS; Silva Filho JCL, Oliveira BC, Holanda Junior FL (2008) Per fi s Estrat é gicos de Conduta Social e Ambiental: Estudos na Ind ú stria T ê xtil Nordestina. Gest. Prod., S ã o Carlos, 15: 159 172 Alon I, Lattemann C, Fetscherin M, Li S, Schneider A-M (2010) Usage of public corporate communications of social responsibility in Brazil, Russia, India and China (BRIC). Int J Emerg Markets 5(1):6 22 Arag ó n-Correa J, Hurtado-Torresa N, Sharma S, Garc í a-Morales V (2008) Environmental strategy and performance in small fi rms: a resource-based perspective. J Environ Manage 86:88 103 Arora S, Cason TN (1995) An experiment in voluntary environmental regulation: participation in EPA s 33/50 Program. J Environ Econ Manage 28:271 287 Arora S, Cason T (1996) Why do fi rms volunter to exceed environmental regulations? Understanding participation in EPA ´ s 33/50 program. Land Econ 74:413 432 Athukorala PC (2009) The rise of China and East Asian export performance: is the crowding-out fear warranted? World Econ. doi: 10.1111/j.1467-9701.2008.01151.x Baer W, Bang JT (2002) Privatization and equity in Brazil and Russia. KYKLOS 55(4):495 522 18 M.C.S. de Abreu
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Balmer JMT, Powell SM, Greyser SA (2011) Explicating ethical corporate marketing. Insights from the BP deepwater horizon catastrophe: the ethical brand that exploded and then imploded.
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  • Corporate social responsibility, CSR Practices

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