TrueFalse Demographic data is the collection of data related to customer age

Truefalse demographic data is the collection of data

This preview shows page 2 - 5 out of 8 pages.

Question 4 (0.25 points)(True/False). Demographic data is the collection of data related to customer age, gender, location, incomelevel, and so on. Question 4 options:
Image of page 2
A) TrueB) False Question 5 (0.25 points)(True/False). Data warehousingand data miningmean the same thing when applied to CRM. Question 6 (0.25 points)Which of the following would be a typical use of data analytics? Question 7 (0.25 points)A data mining tool is:
Image of page 3
Question 10 (0.25 points)You want to change your cell phone plan and call the company to discuss options. This is a typical example of CRM that focuses on __________. Question 10 options:A) loyalty programs for current customers.B) customer service and support.C) profitability for the company.D) acquisition of new customers .
Image of page 4
Image of page 5

You've reached the end of your free preview.

Want to read all 8 pages?

  • Fall '09

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture