Question 4 (0.25 points)(True/False). Demographic data is the collection of data related to customer age, gender, location, incomelevel, and so on.
Question 4 options:

A) TrueB) False
Question 5 (0.25 points)(True/False). Data warehousingand data miningmean the same thing when applied to CRM.
Question 6 (0.25 points)Which of the following would be a typical use of data analytics?
Question 7 (0.25 points)A data mining tool is:

Question 10 (0.25 points)You want to change your cell phone plan and call the company to discuss options. This is a typical example of CRM that focuses on __________.
Question 10 options:A) loyalty programs for current customers.B) customer service and support.C) profitability for the company.D) acquisition of new customers
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- Fall '09