Internal optimization on page seo internal

Internal optimization/ On-page SEO
Internal optimization actions improve the site and have a direct impact
on its position in search engine results. For On-Page, SEO keeps these
things in mind:
 The semantic core for a website (selection of keywords for which
the promotion of the resource is planned)
 improving the internal structure of the resource (CNC, Robots.txt,
a site map)
 avoiding technical errors (duplicate pages, broken links, increasing
the speed of loading the site)
 continuous improvement of the usability of the resource (user
convenience)
 enhancing the relevance of the pages (matching the user's
request)
 image SEO
 usage of internal linking

on-page SEO is the most time-consuming work. It must be carried out
regularly. The success of your website depends on on-page SEO as a
whole.
The site should be high-quality, fast, user-friendly, and provide the
complete information for which the users came to you.
External Optimization/ Off-Page SEO
Off-page SEO is building link mass, i.e., getting links to your site from
another.
Between search engines and links, the main problem is the selection of
a suitable donor site. Choose the best non-spammed sites for this
purpose.
To build a natural and high-quality link mass, use link obtaining methods
that do not contradict the rules, for example:
 constant publication of new information and engaging materials
that users will share
 Sign up in search engines and directories
 exchange links with popular and high-quality resources
 posting press releases
 activity on forums and blogs
The SEO process also includes competitor analysis, which allows you to
understand what the site lacks for growth.