PUTTING YOUR COMPETENCE INTO PRACTICE Competent communicators know how to translate their knowledge into communication skills, repeatable goal-directed behaviors and behavioral patterns that they routinely practice. In addition to using your knowledge and skills to improve your communication, you must also be motivated to do so.
15 CHOICES AND CONNECTIONS When you’re communicating, everything you say and do counts—and is connected to what comes after. There are no “take-backs” or “do-overs.” That’s why it’s so important to know how to make good communication choices. Communication Choices Your communication choices affect the outcomes you experience. The fact that your communication choices impact your outcomes means your communication is irreversible. Communication also involves interaction with others, and the choices theymake influence your outcomes as well. But you can’t control how others choose to behave toward you—only how you behave toward them. Recognize that your communication is a choice and when you elect to communicate appropriately, effectively, and ethically, you’ll have done all youcan to foster satisfying communication outcomes in your personal and professional life. Communication Connections As you recognize the link between communication choices and outcomes, your communication competence will be boosted by learning the connections that exist between the different types of communication. Becoming a competent communicator means understanding the connections between different forms of communication, as well as the skills that are unique to each.
16 Your communication and your communication skills connect you to other human beings; communication is your primary vehicle for exchanging meaning, achieving goals, connecting with others emotionally, and building personal and professional relationships with others.
29 MEDIA RESOURCES 1. Why Study Communication? This short video explains “why study communication?”by discussing what Fortune 500 companies are searching for in good employees. It can be found on YouTube at . 2. Transactional Communication This short video is an overview of the transactional communication. It can be found on YouTube at -share_video_user. 3. Communications—What could possibly go wrong??This humorous video demonstrates a variety of examples of communication failures in work and life. This video can be found on YouTube at . 4. Are You Up on Cellphone Etiquette: Do’s and Don’tsThis short Wall Street Journal interview discusses effective cell-phone usage. It can be found on YouTube at .
30 5. Self-Control & Self-Monitoring Test Have students take this 20-minute self-monitoring quiz to see if they are high or low self-monitors to better understand their communication styles. The quiz can be found at