4 Write down all of the steps associated with each activity in the STEPS column

4 write down all of the steps associated with each

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4. Write down all of the steps associated with each activity in the STEPS column on the next page (see example below as a guide). 5. Then, as you look at each step ask yourself ‘what do you find annoying or frustrating about this step?’ This will help you identify pain points associated with each step. Write down these pain points in the PAIN POINTS column on the next page (see example below as a guide). FOR EXAMPLE, if you identified skiing as one of your top areas of passion, some of the steps associated with skiing and pain points associated with each step may be: STEPS PAIN POINTS Rent or buy skis Difficult to really know how a ski will perform on the slopes until you try it out Put skis on your car rack Road grime gets all over the skis when driving Put on sunscreen Sunscreen gets in your eyes & stings Buy lift ticket Hard to know where to find the best price Drive to ski slope Waste hours in highway traffic congestion Find parking spot Hard to find car once done with skiing Put on ski boots Hard to put on boots below steering wheel Walk to ski lift Ski boots are difficult to walk in Take ski lift to top of mountain Long lines at ski lift cause lots of waiting
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  • Fall '18
  • Skiing, Ski touring, Ski binding

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