Men and attribute greater value to the auto defrost

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men and attribute greater value to the auto-defrost feature. There is little additional cost to incorporate an auto- defrost feature. Since men and women cannot be charged different prices for the same product, the manufacturer is considering introducing two different models. The manufacturer has determined that men value a simple microwave at $70 and one with auto-defrost at $80, while women value a simple microwave at $80 and one with auto-defrost at $150. If there is an equal number of men and women, what pricing strategy will yield the greatest revenue? What is women comprise the bulk of microwave shoppers?

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