General Mills’ Chairman and CEO wants the company to be the most socially responsible consumer food company in the world. For example, Finance and Information Technology employees from General Mills Canada picked more than 7000 apples and pears as part of a teambuilding exercise, and they donated the fruit to food banks in the Niagara region of Canada. General Electric’s health care unit identified maternal and infant mortality as frequent causes of death in India and in response, it developed a product that provides heat for cradles. Novartis supports REPSSI, which is an African-based philanthropic organization that provides emotional and financial support for children who lose their parents or guardians to AIDS. Discussion Question 1. What are the benefits for these corporations who encourage volunteerism? Can you identify an organization in your own community that engages in socially responsible practices such as encouraging employee volunteerism? 1. Customer excellence requires attention to product and service features as well as to interactions with customers.
2. Total Quality Management can be defined as "a cooperative form of doing business that relies on the talents and capabilities of both labor and management to continually improve quality and productivity using work teams." This is one strategy companies are currently using. a. The TQM movement has alerted management to the key role HRM plays in the achievement of quality. b. The Malcolm Baldrige National Quality Award was established by President Reagan to publicize successful quality strategies. (See Table 1.10 for the award criteria) Example : Two of the 2007 Baldridge award winners were Sharp HealthCare of San Diego, California and PRO-TEC Coating company of Leipsic, Ohio. Sharp HealthCare is a not-for-profit organization that employs 14,000 staff members, 2600 affiliated physicians, operates seven hospitals, three medical groups, 19 outpatient clinics, and manages its own health insurance plan. Sharp HealthCare meets and exceeds patients expectations by providing high-quality health care. PRO-TEC Coathing Company is an industry leader in developing high-strength stell that inhibits corrosion. From 2002-2005, the company produced an estimated 85% of the high-strength stell supply in the U.S. Their employees work in self-directed teams and are empowered to use continuous improvement processes to fix problems as they occur.
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- Fall '16
- Farah Nabilla