summarized/reviewed major points refer to introduction/goal (attention getter) obvious call to action (what are you asking us to do?) provide memorable conclusion (poem, quote, stat, statement, etc.) PRESENTATION AID(S) integrated into/referenced during speech delivery (relevant) large enough to see (pictures, font) speaker familiarity (do you know how to use it/them?) professional (grammatically correct, structure, language) left uncovered until referenced/covered when finished LANGUAGE persuasive language (direct, convicted) visual/descriptive, creative (simile, metaphor, analogy, imagery) inclusive/culturally sensitive (“we”, “us”, “all”, etc.) DELIVERY vocally expressive (inflection, volume, pitch, tone, energy) adequate eye contact (direct/scan shoulder to shoulder) pauses employed (specifically at the end of a question) rate easy to follow (varied: fast, slow, accelerate, etc.) relates to/aware of audience (asks question(s), pauses for laughter) natural/comfortable gestures (wrists and elbows) spoke within established time (5-7 minutes) did not read speech (use note cards versus sheets of paper) used purposeful/intentful movement (move lower body, pivot body) used podium effectively (not tethered to, not leaning on) RESEARCH each claim/new idea supported with oral citations (valid evidence) original source cited (not just URL) currency of source (is it cited, is it current?) credible, academic and relevant (proves the claim?) SPEAKER KNOWLEDGE OF PERSUASION understanding of persuasion (logos, pathos, ethos) question of opposition/counter argument (addressed/developed)
Persuasive Suggested Outline 5 points Type this assignment Due: ___________________________ Speaker _________________________________________________________________________________ Persuasive goal: I will be convincing (fact), inspiring (value), actuating (policy)? ______________________ I am asserting a claim of fact, value, or policy?__________________________________________________ I am persuading my audience to do/think/believe _______________________________________________ I will focus on the following emotional and/or physical need(s) ( hint : Monroe’s Motivated Sequence) ? ____________________________________ I. Introduction A. Attention-getter B. Announce purpose (persuade, convince, motivate, inspire, etc.) C. Establishment of ethos (credibility) D. Preview main points (Transition) II. Need/problem A. Main idea 1 with supporting material 1. Subpoint (optional) 2. Subpoint (optional) B. Main idea 2 with supporting material 1. Subpoint (optional) 2. Subpoint (optional) (Internal Summary) (Transition) (Internal Preview) III. Satisfaction/solution A. Main idea 3 with supporting material 1. Subpoint (optional) 2. Subpoint (optional) B. Main idea 4 with supporting material 1. Subpoint (optional) 2. Subpoint (optional)
(Internal Summary) (Transition) IV. Visualization A. Main idea 5 with supporting material 1. Subpoint (optional) 2. Subpoint (optional) B. Main idea 6 with supporting material 1. Subpoint (optional) 2. Subpoint (optional) (Internal Summary) (Transition to Conclusion) V. Action A. Summarize and review taking action (overall theme including each step of Monroe’s motivated sequence) B. Tie to introduction (go back to attention getter) C. Call to action (remind the audience what you want them to do, believe, etc.) D. Creative concluding thought (end with impact) 5 References (APA format)
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