Sega, on the Other Hand… • Master System - 1985 • Genesis - 1988 • Sega CD - 1991 • Sega 32X - 1994 • Saturn - 1994 • Dreamcast – 1998 • (Japanese release dates)
The Add-Ons • Sega wanted to extended the life of the Genesis • Introduced a series of add-ons intended to increase the power/capabilities of the system
Sega CD (1991) • The selling price was $299 • More than the Genesis itself! • Focused on FMV games like Sewer Shark
32X (1994) • Turned the 16-bit Genesis into a 32 bit system • Not many titles released for it • Developers wanted to wait for the next console • Also 32X CD games required both the CD and 32X add-ons!
Sega Saturn (1994-1998) • Hardware was more efficient for running 2D games, rather than 3D • Cost $399, compared to the PSX’s $299 • Sales fell to the PSX and N64 • Sega started planning a new console in 1997!
Platform Overload • Out one point Sega was supporting the Saturn, Genesis, Game Gear, Pico, Sega, CD, 32X and 32X CD • Way too much for developers to trust
Dreamcast (1999) • Came with a built-in modem • But, not a dual stick controller • Retailers and developers were worried Sega would cancel the system early • They were right: March 21, 2001
Software Only • Sega scrapped the Dreamcast in order to focus on software • Suddenly Sonic began appearing on non-Sega consoles!
Lessons to Learn • The 5 year cycle • Sega supported way too many platforms • Staying too long or not long enough on their platform killed Sega’s hardware business